For Immediate Use
Memphis Area Cyclists Bike to Gold Strike Tunica and Back to Create a World Free of Multiple Sclerosis
Registration Now Open
MEMPHIS, Tenn. - (July 31, 2012) - Let the training begin! The Mid South Chapter of the National Multiple Sclerosis Society announced it will kick off its 27th Annual Bike MS: FedEx Rock-n-Roll Ride on Sept. 8 and 9 with a new presenting sponsor, MGM Resorts International's Gold Strike Casino Resort in Tunica, Mississippi.
More than 500 cyclists will bike 150 miles, round trip, staying overnight in Tunica. Gold Strike is partnering with Bike MS to help provide a better experience for the two-day event.
"Gold Strike Tunica is pleased to partner with the Mid South Chapter of the MS Society for a fun event that will have a direct positive impact on the people who fight MS every day," said Niklas Rytterstrom, general manager for Gold Strike Casino Resort. "We embrace these cyclists who have committed to make this journey and have a special evening planned when they arrive at our resort after biking 75 miles. They will wake up to a hearty breakfast and be recharged and ready for the second leg of the adventure, cycling for a cure that could affect so many of us."
More than 500 cyclists are expected to participate and help raise the goal of $500,000. Funds raised will provide programs and services for the more than 9,000 people living with or affected by MS throughout the Mid South area. Funds will also be used for research to find a cure for MS and support the mission of creating a world free of MS. People can participate in Bike MS individually or as a team. Volunteers are also needed.
WHAT: Bike MS: FedEx "Rock-n-Roll" Ride presented by Gold Strike Casino Resort to benefit the Mid South Chapter of the National MS Society.
WHEN: Sept. 8 and 9, 2012
WHERE: Landers Center in Southaven, Miss., and Gold Strike Casino Resort, Tunica, Miss.
PARTICIPATION/ VOLUNTEER REGISTRATION: Visit www.msmidsouth.org, call Emily at 615.690.5333 or email at Emily.Cavezza@nmss.org.
WHY: Proceeds raised will benefit the Mid South Chapter of the National MS Society.
About Bike MS: FedEx Rock-n-Roll Ride:
The 27th Annual Bike MS: FedEx Rock-n-Roll Ride will help raise more than $500,000 for MS research and local programs and services. The ride begins in Southaven, Miss., and rolls the dice all the way down to Tunica and the Gold Strike Casino Resort. The ride is a tour for all cyclists, offering a variety of rolling hills and flats through the back roads of Mississippi. The route is 150 miles, round trip, but also features a shorter 84 mile option. Cyclists will spend the night in Tunica at the Gold Strike Casino Resort.
About Gold Strike Casino Resort
The 1,200-room Gold Strike Casino Resort recently completed the largest renovation and remodeling project in its history. The multimillion-dollar transformation included all of Gold Strike's deluxe rooms and suites, hotel lobby, 50,000-square-foot gaming area, 30,000-square-foot convention center, Atrium Café and Courtyard Buffet. The resort also features top-notch nightlife, a refreshing spa and salon, the award-winning Chicago Steakhouse and the 800-seat state-of-the-art Millennium Theatre. Gold Strike is a wholly owned subsidiary of MGM Resorts International™ (NYSE: MGM), one of the world's leading global hospitality companies. For more information and reservations, call (888) 245-7529 or visit www.goldstrike.com.
About the National Multiple Sclerosis Society
MS stops people from moving. The National MS Society exists to make sure it doesn't. We help each person address the challenges of living with MS. In 2007 alone, through our home office and 50-state network of chapters, we devoted over $136 million to programs that enhanced more than one million lives. To move us closer to a world free of MS, the Society also invested over $50 million to support 440 research projects around the world. We are people who want to do something about MS NOW. Join the movement at nationalMSsociety.org.
About Multiple Sclerosis
Early and ongoing treatment with an FDA-approved therapy can make a difference for people with multiple sclerosis. Learn about your options by talking to your health care professional and contacting the National MS Society at nationalMSsociety.org or 1-800-FIGHT-MS (344-4867).
ABOUT GOLD STRIKE:
Located 20 minutes south of Memphis in Tunica, Mississippi, the 1,200-room Gold Strike Casino Resort recently completed the largest renovation and remodeling project in its history. The multimillion-dollar transformation included all of Gold Strike's deluxe rooms and suites, hotel lobby, 50,000-square-foot gaming area, 30,000-square-foot convention center, Atrium Café and Courtyard Buffet. The resort also features top-notch nightlife, a refreshing spa and salon, the award-winning Chicago Steakhouse and the 800-seat state-of-the-art Millennium Theatre. Gold Strike is a wholly owned subsidiary of MGM Resorts International™ (NYSE: MGM), one of the world's leading global hospitality companies. For more information and reservations, call (888) 245-7529 or visit www.goldstrike.com
ABOUT MGM RESORTS INTERNATIONAL:
MGM Resorts International (NYSE: MGM) is one of the world's leading global hospitality companies, operating a peerless portfolio of destination resort brands, including Bellagio, MGM Grand, Mandalay Bay and The Mirage. The Company has significant holdings in gaming, hospitality and entertainment, owns and operates 15 properties located in Nevada, Mississippi and Michigan, and has 50% investments in four other properties in Nevada, Illinois and Macau. One of those investments is CityCenter, an unprecedented urban resort destination on the Las Vegas Strip featuring its centerpiece ARIA Resort & Casino. Through its hospitality management subsidiary, the Company holds a growing number of development and management agreements for casino and non-casino resort projects around the world. MGM Resorts International supports responsible gaming and has implemented the American Gaming Association's Code of Conduct for Responsible Gaming at its gaming properties. The Company has been honored with numerous awards and recognitions for its industry-leading Diversity Initiative, its community philanthropy programs and the Company's commitment to sustainable development and operations. For more information about MGM Resorts International, visit the Company's Web site at www.mgmresorts.com.
FOR MORE INFORMATION:
Mary Cracchiolo Spain
Gold Strike Casino Resort